Friday, November 29, 2019

Everlast Hires Trans Boxer as Spokesperson

The most well-known brand in the sport of boxing, Everlast, has hired the first professional trans boxer to be a face of the company in their new "Be First" campaign. Patricio Manuel is a five time USA female national amateur boxing champ. In December 2018 he became the first trans boxer to have a pro fight and the first transgender boxer to win a pro fight. When asked about Everlast, Manuel said "they were very earnest. They said, We think your story is important because it represents the diversity of boxing.' And I think that's something people aren't aware of unless you're involved in the sport itself: people think about the big fights, but they don't think about the community and the people that really make up this sport, and it is incredibly diverse ... Everlast wanted to showcase that." 

https://theglowup.theroot.com/the-fight-to-be-first-patricio-manuel-the-first-trans-1839669749

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